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Margie Woods & Anna Marsden

Viktoria & Woods, Founder & Creative Director & the Great Barrier Reef Foundation, Managing Director

Viktoria & Woods, Margie Woods with Great Barrier Reef Foundation, Anna Marsden

In our latest Business Impact Leaders Series, gain insights from business and NGO experts committed to creating change. These individuals will candidly share their journey, why they care to ‘be the change’ and how their business is being a force for good.

On June 6th 2024, we welcomed Viktoria & Woods and the Great Barrier Reef Foundation, whose commitment is to restore the life of the Great Barrier Reef, restoring ocean habitats and bringing wildlife back.

“Viktoria & Woods’ commitment to the environment and social responsibility formed our humble beginnings. With i=Change we can share this journey with our customers and broaden our impact.”  Margie Woods, Founder & Creative Director

Key insights

Discover the Viktoria & Woods impact

At Viktoria & Woods, we’ve built our brand around sustainability efforts to create an impact on our planet. Here’s a glimpse into the journey and what sets us apart:

The origin of Viktoria & Woods

Started in 2004, Viktoria & Woods is built around the approach of using natural textiles, an essential in many modern women’s wardrobes. Over the years, their brand continues to choose textiles that are planet-friendly.

The sustainability commitment

As a brand solely giving back to the Great Barrier Reef Foundation, Viktoria & Woods is committed to creating change to extend the life of the Great Barrier Reef, one of the systems on this planet that keeps it blue. The Great Barrier Reef Foundation Managing Director, Anna Marsden, says Viktoria & Woods is at the top of their list as a brand partner, and i=Change is the perfect platform for them to fulfil their commitments with the ‘Plant a coral‘ project.

Being on the journey

“…I think it really has to come from the heart and really has to be something that you stick to, even if it may mean forgoing extra profits…”

As a sustainable fashion brand, Viktoria & Woods aligns with the values of i=Change, where giving back also gives their customers an opportunity to shop for change, Founder & Creative Director, Margie Woods, cannot imagine otherwise.

Viktoria & Woods gives their customers an engagement to do good because they believe that essentially, we all want to do good.

The impact continues

With $7,600 and counting, Viktoria & Woods continues to support the IVF program of the Great Barrier Reef Foundation where every $25 raised can support Coral IVF on damaged reefs. Join us in this journey of protecting the planet, with efforts to create change at every step.

“…Investment is great, but we are standing up together and telling a story… And so, the idea of these brands picking an NGO, picking a brand partner is very personal and very authentic. And if you get it right, you end up with a 10, 20-year partnership where you grow and do great things…” – Anna Marsden, Managing Director, the Great Barrier Reef Foundation

Be the change today. 

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